Senior Art Director, Social

The future of Social Creative? It's Super Proper.

We're looking for a Senior Art Director who lives and breathes social-first creative. Someone who can concept thumb-stopping campaigns one moment and jump behind the camera to shoot them the next. You don't just design for feeds; you understand how content moves through them, what shakes people out of scrolling, and how to craft ideas that scale across platforms.

This role is equal parts thinker and maker. You'll lead the art direction on social campaigns from concept through execution, working with our 28+ person studio to bring ideas to life. But you're not precious about handing things off - you're excited to grab a camera, style a shoot, or edit a reel yourself when the moment calls for it.

Super Proper is a multi-disciplinary advertising studio uniting creative, insight, and performance experts under one roof. Launched in November 2024, we're already working with Audi, Kicking Horse Coffee, Johnson & Johnson, Planet Fitness, FanDuel, UFC & WWE and more across US and Canadian markets. At your disposal is a full production studio with designers, video editors, motion artists, photographers, and content strategists ready to collaborate.

We're building a creative department for the age of AI and automation. You'll embrace new tools - generative AI to show off your concepts and storyboards, use AI in image, video and motion graphics editing, and be keen to learn more prototyping platforms - never as replacements for craft, but as accelerators that let you test more ideas and move faster to great work.

What you'll do

• Concept social-first campaigns: develop bold, culturally-informed creative ideas designed specifically for Instagram, TikTok, YouTube, LinkedIn, and emerging platforms - never TV ideas shrunk down.
• Art direct across the production pipeline: guide projects from initial concept through photoshoots, video production, design, motion graphics, and final delivery.
• Get hands-on when it matters: jump into our in-house studio shoots to direct, style, or shoot content yourself. You're comfortable on both sides of the camera and know when your involvement elevates the work.
• Think in formats and trends: understand the language of Reels, Carousels, Stories, TikToks, and YouTube content. You know what's working now and have a point of view on where things are heading.
• Collaborate with strategists and performance teams: translate content strategies and performance data into creative that hits KPIs while still feeling fresh and authentic.
• Mentor and elevate our talent: provide creative direction and feedback to designers, video editors, and content producers. Help level up the visual craft across all our work.
• Champion platform-native thinking: push clients and internal teams toward ideas that respect how people actually consume content on social - not what we wish they'd do.
• Experiment with AI tools: explore generative AI for concepting, image creation, video editing, and more. Find ways to prototype faster and push creative boundaries.
• Stay ahead of visual culture: keep your finger on the pulse of what's breaking through online, from meme formats to emerging creators to platform algorithm shifts.

What you bring

• 5–7 years of experience as an Art Director at an agency, brand, or studio with a strong portfolio of social-first work that has actually performed in-feed.
• Concept and craft in equal measure: you can pitch big campaign ideas in the morning and refine the details of a 9:16 video frame in the afternoon.
• [Desired but not mandatory] Photography and/or video skills: comfortable directing shoots and ideally able to shoot or edit content yourself when needed. You understand lighting, composition, and what makes content feel native to each platform. If you don’t personally shoot content, that’s ok, but you will need to show an active interest and proven skill in helping nurture teams that do.
• Design fluency: proficient in Adobe Creative Suite (Photoshop, Illustrator, Premiere, After Effects) and comfortable working in Figma or similar tools.
• Social platform expertise: deep understanding of Instagram, TikTok, YouTube, and LinkedIn - their formats, algorithms, and what makes content succeed on each.
• Interest in emerging AI tools: curiosity about (and ideally experience with) generative AI platforms like Nano Banana, Midjourney, Runway, ChatGPT, and other tools that can accelerate creative workflows.
• Performance mindset: you care about how work performs, not just how it looks. You use data to make creative better, not dilute it.
• Collaborative energy: you thrive working across disciplines - strategists, performance media, community managers, producers - and know how to rally people around an idea.
• Portfolio that proves it: show us projects and campaigns you've concepted and brought to life, with examples of content you've personally shot, edited, or art directed.

For more info please reach out to the team with your resume, portfolio, and/or recent examples of your work: [email protected].

About Tadiem

Tadiem is proud to foster a culture of talent and decency, in equal measure. Our people are our priority and we work hard to cultivate an environment where they can do the best work of their careers. Some of the ways we do this are:

• A truly hybrid work environment that balances the best of both worlds.
• A recognition that in service industries the work load ebbs and flows and we balance that with an additional 10 days to rest and recharge on top of your vacation entitlement to support work life balance.
• The ability to invest in your future, today and tomorrow, with a little extra help from the company DPSP (RSP matching) program.
• A comprehensive benefits package.
• Support from a pool of experts across various disciplines to learn from and collaborate with as well as the autonomy to be the CEO of your career.

As an equal opportunity employer our goal is to build a diverse workforce that is representative, at all job levels, of the world we live in. If you require any accommodations during the selection process, please reach out.

We use an AI tool to help with notetaking during interviews. Using this tool is optional. If you are invited to an interview, you will be given the opportunity to opt out if you choose.

We do not use any AI tools to screen applicants and if you've taken the time reaching out to us, please know that we've taken the time to review it.